How To

Transform Your Plumbing Business Into a Digitally Present Success

In this era, plumbers must think digital. At any company, having a good online reputation is important, but for plumbers it’s vital. This is because plumbers are very high in demand and also have massive competition within their industry. You’re living in the stone age if you’re not tending to your online presence and reputation …

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This Thing About Giving Back

What is a successful event? We are inspired by businesses whose events naturally attract their fans and customers, and wonder what drives their success.  One of the not-so-secret ingredients is expanding beyond the business at hand and giving back to the community, through good works. Maybe you are running events because they reliably drive demand …

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To Groupon or Not to Groupon

We’re pretty sure you know Groupon. Have you considered using this channel? Today analysts predicted the giant coupon company will report $2.63 billion annually in sales, a drop of nearly 10 percent. Their U.S. coupon business is shrinking quickly, down 17 percent in the last quarter. Despite these results, Groupon has expanded from discount coupons to linked credit-card …

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Psst, Facebook Groups for You

Businesses still pay for their Facebook presence. Like all social media, Facebook was created to help those in the modern world stay connected. Yet many businesses are stuck in the past when using Facebook and communicating with their target audiences. When you think about using Facebook to engage with followers, do you start seeing dollar …

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