Whether you are a small healthcare practice or a large hospital, chances are, you’ve noticed the power of social media. And social media has the ability to transform your medical or dental practice in ways you can never imagine. Healthcare social media can help create and execute a successful marketing campaign that can create a …
The 7 Ways Social Media has transformed Healthcare Marketing Read More »
I am often intrigued when a colleague searches their medical or dental practice name and is confused when it does not appear on the first page of a Google search, yet they do no SEO. What you need to realize is that Google is not the Internet. So, if your website does not show up …
How to Get Your Healthcare Practice to Rank on Google Page 1 Read More »
I talk with many of my colleagues that know they need to enter the digital realm of marketing their practice with social media and SEO. Most use a spouse or friend to help with intermittent Facebook posts and some even utilize patient surveys. Few understand how to harness multiple channels of a comprehensive marketing plan …
Does DIY Marketing for a Healthcare Practice Really Work? Read More »
Search Engine Optimization (SEO) is more than just a buzzword these days. Increasingly, companies are not only using SEO as a tool, but are also conducting SEO audits to discern whether and where they can improve their overall website strategy. This applies to websites for doctors, dentists, chiropractors, and veterinarians as well! But what is …
If you own a medical, dental, chiropractic, or veterinary practice, you may have underestimated the power of online business reviews. If you are a patient, you may not be comfortable using the myriad mobile apps out there, that can help you write a stellar review for your doctor or dentist. This makes giving and receiving …
To understand the importance of reputation in your medical or dental practices’ growth, you need to understand what reputation exactly means. Reputation is a widespread belief or opinion that someone has about you, even if they have never met you. Reputation and brand awareness generate trust and affect the decisions of current and future patients. …
Reputation Is Important for your practice growth Read More »
Let’s dive into exactly how to encourage your patients to leave a Google Review. You may want to review a few prior articles, as it’s important to understand online reviews and capture patient testimonials to grow your medical and dental practice. Below are the simple steps to follow to get your patients leave a Google Review of …
Want to show patients how to leave a review on Google? Read More »
Search Engine Optimization is a process which supports the visibility of a website in a web search engine’s (like Google) unpaid results – often referred to as an organic result. In the present age, your medical SEO or dental SEO plays a vital role from a healthcare marketing perspective. In this fast paced, competitive digital …
How Do You Know if your Medical and Dental SEO is Working? Read More »
Many doctors, dentists, and chiropractors look longingly at their competitor’s volume and quality of online reviews wondering, “Why not me?” Online reviews have a strong influence on a prospective patient’s decision on which practice to select for care, as well as, your local SEO. Yes, your reviews make a difference, and that “difference” can either …
Improving Local SEO with Positive Online Reviews Read More »
SEO seems to be a term that is frequently used but little understood among my medical/dental colleagues. So, let me discuss this in some easy to understand terms. Search Engine Optimization is a process which helps your website’s visibility in the digital world. But with so many websites out there competing to be shown first …
Explaining SEO Strategies to Achieve Better Google Rank for your Healthcare Website Read More »
